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|a 658.8:005
|2 h
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| 100 |
1 |
|
|a Foret, Miroslav
|4 aut
|9 40083
|
| 245 |
1 |
0 |
|a Marketing :
|b základy a principy /
|c Miroslav Foret, Procházka Petr, Urbánek Tomáš
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| 250 |
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|a Vyd.1.
|
| 264 |
|
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|a Brno :
|b Computer Press a.s.,
|c 2003
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| 300 |
|
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|a vii, 199 s. ;
|c 23 cm
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| 336 |
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|2 rdacontent
|a text
|b txt
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| 337 |
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|2 rdamedia
|a bez média
|b n
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| 338 |
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1 |
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|a Praxe manažera
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| 504 |
|
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|a Obsahuje bibliografii a rejstřík
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| 653 |
|
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|a marketing
|a základy
|a principy
|a prostředí
|a řízení
|a nástroje
|a postupy
|a manažeři
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| 830 |
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0 |
|a Praxe manažera
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